GuideHour Fish is a fishing aid, not a safety tool. It helps you decide where and how to fish. It cannot tell you whether it is safe to go there. These terms are between you and Blomberg Application and Design LLC ("we," "us") and apply to your use of the GuideHour Fish mobile app ("the App"). Please read them before you rely on anything the App shows or says.
1. What These Terms Cover
These terms cover everything in the App, and especially its AI features ("the Guide"): Guide answers, Quick Reads, the daily report, spot suggestions such as Where to fish, Spots like this and Rank my spots, species reads, and lure and color suggestions. They add to any license agreement that applies to your copy of the App, such as Apple's standard license on iOS, and to our Privacy Policy.
2. The AI Can Be Wrong
The Guide's words are generated by an AI model. They can be wrong, out of date or made up, and they can sound confident while being so. A spot, a depth or a description of a place may not match the real water. Treat what the Guide says as one opinion, and check anything you are going to rely on. Nothing in the App is professional, legal or safety advice.
3. What the App Cannot See
Spots are chosen for fish, not for your safety. Neither the Guide nor anything else in the App can observe or measure conditions where you are, including:
- ice, ice thickness or ice quality, thin ice, cracks, pressure ridges, springs and aerators;
- current, dam releases, gate openings, flowage and river levels, and sudden changes in any of them;
- shallow or submerged hazards such as rocks, stumps, wing dams and debris;
- wind, waves, storms, lightning, cold and other weather as it actually is on the water;
- closures, restricted areas, private land, and whether you can legally reach a spot.
The App is built not to judge whether ice or water is safe and not to state an ice thickness, and it tries to steer away from known moving water. Those limits can fail. If the App says nothing about a hazard, or appears to suggest a place is fine, that does not mean it is safe.
4. Ice
Check the ice yourself before you go out, every time, and keep checking as you go. Ice is often thinnest near inlets, outlets, narrows, springs and current, which are also places fish can gather, so a suggested spot may be on or near dangerous ice. Ice can vary widely across one lake and can change quickly. Whether to walk, ride or drive onto any ice is your decision.
5. Dams, Flowages, Rivers and Current
Water near a dam, on a flowage or on a river can rise, speed up or open under ice without warning. The App does not track dam operations or tell you when water will be released. Stay out of restricted areas, watch for posted warnings, and check with the agency or dam operator before you go.
6. Boats, Weather and Depth Maps
Depth contours are shown for reference only and must not be used for navigation. They come from surveys of varying age and accuracy, and they do not reflect current water levels, obstructions or other hazards. On the water, rely on your own sounder and current navigational charts. Forecasts and water temperatures are estimates that can be missing, delayed or wrong.
7. Rules and Access
Regulations, landings, property lines and public land shown in the App can be incomplete or out of date, and property lines are not a survey. The regulation published by your state is the one that applies. Holding the right license, following the rules and having the right to be where you are is your responsibility.
8. Your Responsibility
You alone decide whether, when and where to go onto ice or water. Before you go, check your state fish and wildlife agency's ice and boating safety guidance, the National Weather Service forecast, the U.S. Coast Guard's boating safety rules, and conditions on site with your own eyes and tools. The App is not an emergency service. In an emergency, call 911.
9. Assumption of Risk
Ice fishing, boating, wading and other outdoor activity carry real risks, including serious injury and death. You accept those risks when you choose to take part, whatever the App showed or said.
10. No Warranties and Limit of Liability
The App and everything in it are provided "as is," without warranties of any kind. To the fullest extent the law allows, Blomberg Application and Design LLC is not liable for any injury, death, loss or damage arising from your use of the App or your reliance on anything it shows, says or fails to say, including AI-generated content, spots, maps, depth data, forecasts and regulations. Some places do not allow some of these limits. Where they do not apply, our liability is limited as far as the law there allows.
11. Agreeing to These Terms
Before you use the App's AI features, the App asks you to agree to these terms and to our sending what the Guide needs to a third-party AI service, as the Privacy Policy describes. The App records on your device which version of these terms you agreed to and when. If you do not agree, the rest of the App keeps working without the AI features. You can withdraw your agreement at any time in the App under Account › About, which turns the AI features off until you agree again.
12. Changes to These Terms
If we change these terms in a way that matters, we will update the version and date at the top of this page and ask you to agree again before you use the AI features.
13. Contact Us
Questions about these terms:
ben@blombergappdesign.com